O’Shannon Burns is a researcher and sustainability consultant with more than 15 years’ experience shaping mission-driven businesses and embedding regenerative principles into operations with a focus on climate action, conservation, environmental justice, and sustainable travel and tourism.
She has collaborated with TED Conferences, The World Bank, Disney, the National Geographic Society, Lindblad Expeditions, Regenerative Travel, and dozens of small businesses on sustainability research, strategy and management.
O’Shannon is part of Cornell University’s Center for Sustainable Global Enterprise at the SC Johnson College of Business. She holds a Master’s in Sustainability from Harvard University, a BS in Physical Geography with a focus on Climate Science from Penn State University, and a certification in Training and Facilitation Georgetown University.
Her recent publications include TED’s Leveling Up Company Climate Action and Regenerative Travel’s Climate Action through Regeneration: Unlocking the Power of Nature and Communities through Tourism. She has facilitated conversations on climate action as well as regenerating finance, healthcare, and business. She has shared her work as part of the World Travel and Tourism Council Global Summit, the Business of Conservation Conference, TED Countdown, and the Regenerative Travel Summit.
Previously, she spent a decade as staff at National Geographic collaborating with explorers as they conducted field work, spearheading sustainability initiatives, and operating exploratory educational travel experiences on all seven continents. While there, she created and was then appointed to National Geographic Partners’ first full-time sustainability position, overseeing sustainability for the company’s travel business, and serving as an internal sustainability leader and expert.
With over 25 years of experience in the commercial sector, he has developed and led growth strategies that have exceeded revenue expectations and helped teams under his leadership reach their full potential. His career in leading companies across industries such as construction, industrial production, mass consumption, and services has provided him with a broad and multidisciplinary perspective that he now applies to every project he undertakes.
Holding a degree in General Management and a Master's in Business Administration with a Marketing emphasis, he is also a speaker, writer for digital media, and the creator of a podcast focused on the MICE industry and sustainability. A passionate wine and music enthusiast, he has left a lasting mark on every organization he has worked with and continues to build his legacy through innovation, leadership, and strategic vision.
For nearly seven years, he has been a key figure in the meetings and events industry, serving as the Commercial Director of the Costa Rica Convention Center, a strategically significant project for the country. His work has contributed to positioning Costa Rica on the global MICE industry (Meetings, Incentives, Conferences & Exhibitions) map, attracting more than 1,050 events during this period and generating economic, social, and academic impact across various sectors.
As a specialist in artificial intelligence applied to events, he has integrated cutting-edge technologies to enhance event management, marketing, and overall experience, optimizing data-driven decision-making. Additionally, he is a strong advocate for sustainability in the meetings industry, ensuring that every event contributes to reducing its environmental impact and promoting responsible initiatives within the sector.
Tia has over 25 years of experience in the meetings and events industry, having held key roles within convention centers, hotels, and a PCO in the US and Denmark.
In her role as Director of Business Development & Community Engagement at BestCities Global Alliance, she connects partner cities with international associations to foster impactful collaborations and knowledge exchange.
Tia supports the Alliance’s legacy initiatives, including the BestCities Madrid Challenge and the Incredible Impacts Programme, helping associations create events that deliver lasting positive impact.
Mr. Staufert graduated as a Certified Public Accountant from the University of Tepeyac. In addition, he received his Master's Degree in Hotel Finance and Tourism Marketing through Cornell's Distance Learning Program.
He has developed his professional career in the hotel industry over 27 years, during which he worked mainly at Intercontinental Hotels Group (IHG), spanning five countries and seven cities throughout Mexico. In 2000, he was appointed General Manager, a role he would hold for 14 years as both General Manager and Regional Director. The Intercontinental Hotels Group chain presented him with the Torchbearer Award for Best Hotel in Latin America in 2005. On two separate occasions, in 2008 and 2012, he was named General Manager of the Year by the IHG. In 2014, he became the Director of the Visitors and Convention Bureau of Guadalajara, where he continues to date.
Currently, he holds the positions of Technical Secretary of the Tourism Trust of the Guadalajara Metropolitan Area, General Director of the Guadalajara-Guadalajara brand, Secretary of the Mexican Meetings Industry Council, as well as consisting of 1 of the 12 board members of the BestCities Global Alliance.
Eva is the Director of Granada Convention Bureau, she is graduated in Tourism and has a degree in Translation and Interpretation. She pursued postgraduate studies and gained her first professional experiences during six years in England and France.
Before returning to "her" Granada, she travelled for a year and a half through India, Nepal, and Southeast Asia where she collaborated with the Missionaries of Charity founded by Mother Teresa, an experience she considers "the best master's degree in human and personal development that one can undertake."
After 14 years at the Granada Congress Centre, she joined the newly created Granada Convention Bureau in 2014, a project that she currently leads and develops with passion by involving both public institutions and entrepreneurs. She believes that together we achieve more.
She is a regular speaker at national and international forums, teaches in some master's programs and at the University of Granada, is a member and actively participates in various national and international MICE associations and is currently the Deputy Chair of the ICCA Iberian Chapter.
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