The Future of Healthcare Meetings
A joint ICCA and AC Forum event
6-8 July, 2022 | Cannes, France
Healthcare and medical sciences meetings are the largest sector for the association meetings industry, making up approximately 37% of all international events. It is not surprising that healthcare association leaders have faced many challenges over the last two years, which has shown the need to constantly innovate and adapt. On the other had this also presented the opportunity to make healthcare meetings more relevant in a constantly changing landscape as well as address the changing needs and expectations from healthcare professionals around the world.
The Future of Healthcare Meetings will bring together all stakeholders including healthcare professionals, association leaders, pharmaceutical industry, accreditation bodies and meeting suppliers to collaboratively explore how healthcare meetings should evolve to stay relevant and engaging for future generations.
KEY LEARNINGS
How will the next generation of healthcare professionals want to engage with healthcare associations and meetings.
How will developments in accreditation and compliance processes shape healthcare meetings going forward.
Trends in knowledge consumption, knowledge exchange, and attendee attitudes and behaviour.
How does event delivery need to adapt to current and future needs.
Practical tips on making your healthcare meetings more future proof .
KEY OUTCOMES
This event will bring together all healthcare meeting stakeholders to collaboratively create a collection of best practices, ideas and recommendations that healthcare associations can use as a roadmap for the ongoing innovation of their meetings for maximum impact and relevance.
PRELIMINARY PROGRAMME AND FORMAT
The Future of Healthcare Meetings will be in collaborative and interactive format, which educational content being explored through group activities.
All sessions will be held in person in CEST.
Day 1 - Palais des Festivals et des Congrès de Cannes
Day 2 and Day 3 - Hôtel Barrière Le Gray d'Albion
Day 1 – Wednesday, 6 July 2022
Venue : Hi5 Studio Palais des Festivals et des Congrès de Cannes
| 08:00 – 18:00 | Arrivals throughout the day. Scheduled Airport Transfer Shuttle Busses from Nice to Cannes organised by the Host at Terminals 1 and 2. |
| Registration Desk Opens for Badges Location: Ground Floor, by Organisers’ Office | |
| 12:20 – 15:50 | Optional Saint Honorat Island Tour and Wine Tasting (RSVP Required) Meeting point: Red carpet, in front of the Palais des Festivals et des Congrès. Leaving at 12:20. Please pick up your badge and have lunch prior to the tour. Please note, lunch is not included in the tour. Please bring your sunglasses/hat, sunscreen, water, and any essential items. |
15:45 – 16:30 | Welcome Coffee and Tea |
| 16:30 – 16:45 | Welcome Address
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| 16:45 – 18:00 | Opening Keynote – Transformative Happenings
This talk is an eye-opening story about the current evolution in travel and events industry. It will elaborate on the principles of expectations and aspirations, or in other words what matters most for people in the activities they undertake. Key take-aways:
Panel
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| 18:00 – 19:30 | Time at Leisure |
19:30 - 19:45 | Group Photo |
| 19:45 – 22:30 | Welcome Reception and Dinner Venue: Palais des Festivals et des Congrès de Cannes Dress code: Smart casual Please bring your badge with you to gain access to the venue. |
| 08:30 – 09:00 | Welcome Coffee and Tea and Registration Desk Opens |
| 09:00 – 10:00 | Opening Session – Bringing Healthcare Meetings into the 21st Century Through Digital Technology A new perspective on health care meetings and how these will need to adapt to suit a younger audience. Speakers:
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| 10:00 – 10:30 | Session 1 – The Latest Insights in the Needs and Wants of Healthcare Professionals (Part I) The needs and wants of healthcare professionals are constantly evolving and the services healthcare associations provide to their members will need to adapt in alignment. This session will provide insights into how the next generation of healthcare professionals want to engage with healthcare associations and meetings and also explore what the data tells us about the trends in knowledge consumption, knowledge exchange, and attendee attitudes and behaviour.
Session 1 Sponsored by |
| 10:30 – 11:00 | Refreshment and Networking Break |
| 11:00 – 11:45 | Session 1 – The Latest Insights in the Needs and Wants of Healthcare Professionals (Part II)
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| 11:45 – 12:45 | Session 1 – The Latest Insights in the Needs and Wants of Healthcare Professionals (Part III – Gallery Walk) This session will get attendees off their feet
to collectively brainstorm various challenges identified with regards to
aligning their organizations with the constantly evolving wants and needs of
healthcare professionals, and will address how educational content delivery and
healthcare events will need to be adapted to follow suit.
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| 12:45 – 13:45 | Lunch |
| 13:45 – 15:15 | Session 2 – Compliance and Accreditation – How do Stakeholders Work Together to Adapt and Leverage on New Developments (Part I) This session will bring together major stakeholders, including medical associations, convention cities and centres, trade association regulatory bodies and the CME accreditation bodies, to gain insight into the complex issues, to understand the perspectives of the principal protagonists and to build a common understanding of both the barriers and the opportunities presented when it comes to compliance and accreditation.
Moderator: Roy Sheppard Speakers:
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| 15:15 – 15:45 | Refreshment and Networking Break |
| 15:45 – 16:15 | Session 2 – Compliance and Accreditation – How do Stakeholders Work Together to Adapt and Leverage on New Developments (Part II) Moderator: Roy Sheppard Speakers:
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| 16:15 – 17:15 | Ignite Rapid Fire Presentations This session will showcase a number of examples
of innovate projects and approaches to healthcare meetings by both ICCA members
and associations, presented in a quick and engaging format to inspire and
ignite further conversations among the audience.
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| 17:15 – 19:00 | Time at leisure |
| 19:00 – 19:15 | Transfer to the Reception (Leaving at 19:00) Meeting Point: Outside the Palais des Festivals et des Congrès at 19:00 Transfer by the little
train of Cannes to the Suquet |
| 19:15 – 19:45 | Networking Reception Venue: Suquet, Old Town Dress code: Smart casual Enjoy a beautiful panoramic view over Cannes and a glass of Champagne. |
19:45 – 20:00 | Walk to the Dinner Venue |
| 19:45 – 22:00 | Networking Dinner Venue: Auberge Provençale, Old Town Dress code: Smart casual |
| 08:30 – 09:00 | Networking Coffee & Tea |
| 09:00 – 10:00 | Keynote – An Open Mindset for Agile Collaboration and Innovation
"A ship in harbour is safe, but that is not what ships are built for" (Shedd). The meetings industry is in a state of change, and this also provides an opportunity to reinvent the meaning and purpose of meetings. However, to do so, we need to deeply understand and experience the need for such innovation. In this session, you will get an overview of the current social changes, you will be inspired to try something new, and you will learn what agile collaboration means by conducting short social experiments. Sponsored by |
| 10:00 – 10:45 | Session 3 - Healthcare Meetings Reimagined (Part I) Having explored how the wants and needs of healthcare professionals are changing, as well as how stakeholders can come together to navigate the complex environment of compliance and accreditation for healthcare events, this session will focus on how to bring the learnings together to reimagine the future of healthcare meetings. Through an interactive format, attendees will share best practices and learnings on how event delivery needs to adapt to current and future needs. All learnings will be pulled together in a roadmap for the ongoing innovation of healthcare meetings, to ensure maximum impact and relevance going forward. Event Design Workshop
Designing.Events is a research-based method to easily design innovative events, conferences and meetings that participants really want. We conducted an applied research project that lasted over three years to analyse the needs and expectations of event participants. Based on our research, we developed a new method that takes into account why people attend an event. Depending on their expectations, the event design needs specific and customized solutions. We identified the most important design dimensions and solutions for creating successful meetings. Over the last years, we inspired organizers to create innovative meetings all over the world. In this workshop, we will demonstrate for the first time our recently developed virtual Event Cards that cover all our research findings in an online platform. Take your laptop with you to collaboratively design a new event with other attendees on site. You will learn in a playful way how to create events in your team or with your customers that rock. |
| 10:45 – 11:15 | Refreshment and Networking Break |
| 11:15 – 12:00 | Session 3 - Healthcare Meetings Reimagined (Part II) Event Design Workshop cont.
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| 12:00 – 13:00 | Wrap up and Key Takeaways - Top Five Actions to Future Proof Your Healthcare Meetings
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| 13:00 – 14:00 | Farewell Lunch Location: Gray d'Albion |
| 14:00 | End of Event |
Programme Updated: 2 July, 2022