Global Association Forum

24-26 June, 2024 | Cancun, Mexico

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The ICCA Global Association Forum is shaping up to be an extraordinary gathering of knowledge and expertise on regeneration, sustainability and legacy. We are excited to announce the first three confirmed speakers! 



Meet our Speakers



Alex Alles
Executive Director at JMIC Joint Meetings Industry Council

Alex Alles joined JMIC Joint Meetings Industry Council in August 2022. There he is responsible for the overall operations of the association as well as the project office of the Net Zero Carbon Events. NZCE is an industry-wide initiative aiming to help stakeholders of the meetings and events sectors to decarbonise. 

Before joining JMIC, Alex held different positions, including marketing and finance. He was mainly dedicated to investment and trade promotion between Europe and Asia. Throughout his career, Alex has been organising numerous business events, from small meeting to large conferences. 


Tia Daniels

Director, Business Development & Community Engagement at BestCities Global Alliance

Tia has more than 25 years of experience in the meetings and events industry, with previous positions stationed in the US and Denmark. Before her role at BestCities Global Alliance, she held roles as Director of Sales and Marketing at Konventum Hotel & Conference Center and International Senior Sales Manager at Bella Center Copenhagen. She also worked for MCI Copenhagen, where she led the COP15 Hotel & Guest Relations team through one of the city’s largest conferences in history with over 30,000 delegates in attendance.
Throughout her seasoned career, Tia has worked with a vast array of associations and corporations. She has also remained active within the MPI and PCMA communities, and regularly forges new connections at IMEX, IBTM and other industry events. 

Now, as Director, Business Development & Community Engagement for BestCities Global Alliance, Tia will focus on helping partners and clients develop experiences that leave a positive and lasting legacy in the world, working initially with the association market, but also raising BestCities’ profile in the corporate and incentive market. She will also ensure forward momentum on BestCities’ legacy commitments by working in collaboration with members and supporting key initiatives such as The Madrid Challenge, Copenhagen Legacy Lab, and Incredible Impacts Programme.


Alejandra H. Zita, CIS, SEPC

Sustainability specialist for the Meetings & Events Industry in Latam 

Pioneer in Sustainable Events in Latin America. Alejandra has more than 25 years of experience in the tourism sector. She has worked in the hospitality industry for Hilton, JW Marriott and Fiesta Americana, in local ecotourism tour operators and event agencies (DMC) in Cancun, Riviera Maya and Los Cabos. 

Master in Sustainable Tourism from the University of International Cooperation of Costa Rica (UCI), Sustainable Event Professional Certificate (SEPC) from the Events Industry Council and Certified Incentives Specialist by the Society for Incentive Travel Excellence (SITE). 

Director of Evensus, a national project that has provided training since 2017 to the events value chain in México as an instructor of the first Sustainable Events Certificate Course in Spanish (CES) with the Meetings & Events Institute. 

She is the first Latina to join the Global Destination Sustainability Movement as a sustainability consultant at an international level, collaborating with Convention Bureaus, DMOs and events companies in Latin America to co-create their sustainability strategy and improve their sustainability performance

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