Tuesday, October 22, 2024

10:30 AM - 11:30 AM

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Details

The introduction of Generative AI to the masses is a precise watershed moment that will impact humanity in ways that have yet to be understood entirely. The possibilities for how it will revolutionize the congress and associations industry are endless. In this session, we look at the ways it is currently being used to automate tasks and build better events, how it could further revolutionize the industry, and what precautions what are some of the cautions we the industry needs to take when using this powerful technology. Learner Outcomes: -Explore how generative AI is already automating tasks and enhancing events in the congress and associations industry. -Discuss the limitless possibilities of how generative AI could further transform the industry. -Understand the use of AI for data analytics to gain insights into attendee behaviour, preferences, and trends. ICCASkills Domain: Module 5 – Business and Market Planning CICS/CICE credits: 1.0 Speakers: Andres Escandon - ICCA Nora Zei - Rotary International