AES 2022

ICCA Rapid Fire Sessions

ICCA is excited to be returning to IMEX Frankfurt after a two-year absence!

This year, in collaboration with MPI, we has prepared a series of education sessions taking place during the IMEX show, at the ICCA and MPI booth 9.017-9.019 in Hall 9.

Tuesday, 31 May 2022

TIME	SESSION	SPEAKER	DESCRIPTION
11:00 - 11:25	#EventCanvas: Your map to extraordinary meetings	Roel Frissen - Managing Director, Event Design Collective & Ruud Janssen - Managing Partner CoFounder, Event Design Collective GmbH	Discover how an event model canvas can transform your meeting planning cycle and create enhanced participant -experiences that deliver on your business goals, from the practitioners who use it daily.
11:30 - 11:50	The ICCA Future Leaders Council – A case study on Young Professional engagement	Frances van Klaveren - Community Engagement Manager, ICCA	The ICCA Future Leaders Council was introduced in 2021 to give Young professionals a stronger voice and extend their influence within the meetings industry. The council is made up of eight individuals from across the regions, who collaboratively explore and provide recommendations on how ICCA can stay relevant for future generations of industry leaders. Join this session to learn more about how ICCA introduced this initiative and how their work is already positively impacting on ICCA as an organization just one year into the project.
12:00 - 12:30	Exhibitions and events industry trends	Cathy Breden - CEO, IAEE	The Center for Exhibition Industry Research can help you advance your profession and your business, prove the value and effectiveness of exhibitions and leverage exhibitions as a marketing medium. Hear how predictions from 2021 are faring, as well as latest industry insights for 2022 and beyond.
13:00 - 13:25	Looking forward: future-ready skills for #eventprofs	Jessie States - Vice President, Meeting Professionals International	For meeting professionals to survive the tech revolution, we must redefine our roles as business drivers and strategists who contribute to bottom lines by delivering return on investment, experience and objective. Join MPI and ICCA for a discussion of the skills necessary to excel as a meeting professional in 2030.
13:30 - 13:50	Pushing the event meetings industry’s boundaries- ICCA 2021 Congress Case Study	Agnes Maignien - Marketing and Events Senior Manager, ICCA	Being at the forefront of innovative event design, ICCA could not be left behind when it comes to braving new approaches to congress management. Discover how ICCA pulled off a global multi-hub and completely hybrid event, delivering 100+ hours of content and attracting 1200+ attendees.
14:00- 14:25	Meetings Outlook: future predictions for the business of meetings	Sabine Reise - Managing Director, Allseated Europe; & Jessie States - Vice President, Meeting Professionals International	What will the conditions look like in the next year? What will the new reality look like? And how are other meeting professionals overcoming current obstacles to grow business? Deep dive into recent research from MPI and ICCA and discuss business and social trends in the new meetings ecosystem. Session sponsored by
14:30 - 14:50	How a venue can be sustainable?	Mirjam van de Kamp - Director of Conventions, Rotterdam Ahoy	International events, the Rotterdam WayLearn how the challenge to develop a new venue delivered learnings and innovation on sustainability, regenerative events and climate adaptation in Rotterdam. Session sponsored by
15:00 - 15:30	Face of the COVID-era meeting	Jessie States - Vice President, Meeting Professionals International	Join a critical conversation with MPI and ICCA on how the coronavirus crisis has changed the execution of meetings, events, conferences and trade shows. Discover ways you can help attendees and stakeholders feel safe attending your carefully designed experiences.

Wednesday, 1 June 2022

TIME	SESSION	SPEAKER	DESCRIPTION
11:00 - 11:30	IACC meeting room of the future	Mark Cooper - CEO, IACC	IACC's flagship 2022 report will dive deep into the meeting environments that global organisations require in the future. This leading research and trends report looks at every element of the meetings experience, including physical meeting spaces, food and beverage, technology and wellbeing.
12:00 - 12:25	Mentor and mentee: Speed dating with She Means Community	Karin Ruppert - President, She Means Community e.V.	Join She Means Community for a raucous 30 minutes during which you take on the role of mentor and mentee. Bring only a concern currently on your mind and an openness to, and desire for, a trusting exchange with others. Gain feedback on your career, meet people and expand your network.
12:30 - 12:50	How do you maximize your association meetings business	Desiree C.T. Baltussen - CBDO, ICCA	Discover how you can boost your international association meetings business by Joining ICCA. Business opportunities with international regional associations, all-year-round Networking & Educational activities, access to the ICCA Association Database of 220,000 meetings, and more valuable benefits that will help you to maximize your association meetings business
13:00 - 13:25	#DESIGNtoCHANGE - Elevating your abilities to look and act beyond the now	Roel Frissen - Managing Director, Event Design Collective & Ruud Janssen - Managing Partner CoFounder, Event Design Collective GmbH	A good conversation can shift the direction of change forever. Would you leave it chance? Would you like to know how to identify, respond and act in situations of ambiguity with your event owner? Explore the implications of the change in the event landscape and how to design conversations between event owners and event designers. A story about wants and needs, process and outcome and horizons of change from a dualistic perspective.
13:30 - 13:50	Discover what’s new about the ICCA Best Marketing Award	Patrick Delaney - Managing Partner at SoolNua, Chair of the Best Marketing Award review panel	The ICCA Best Marketing Award recognises the excellence and outstanding achievements of organisations in their effort to market their product and services. Now, we’ve given this prestigious, annual award a makeover to reflect the last years’ changes and challenges. Discover what’s new and what has changed in the application process and what’s in for the winner!
14:00 - 14:25	Meetings Outlook: future Predictions for the Business of Meetings	Sabine Reise - Managing Director, Allseated Europe; & Jessie States - Vice President, Meeting Professionals International	What will the conditions look like in the next year? What will the new reality look like? And how are other meeting professionals overcoming current obstacles to grow business? Deep dive into recent research from MPI and ICCA and discuss business and social trends in the new meetings ecosystem. Session sponsored by
14:30 - 14:50	The ins and outs of the ICCA Association Community	Christine Yu Hsin Hou - Community Engagement Coordinator, ICCA	The ICCA Associations Community has seen exponential growth since it was launched in 2020, now welcoming association executives from across the global and from a wide variety of different sectors. Join this session to learn more about what tools and services ICCA can offer to support associations with creating new partnerships, adapting key learnings and working together to create more sustainable events for the future.

Thursday, 2 June 2022

TIME	SESSION	SPEAKER	DESCRIPTION
11:00 - 11:25	Looking forward: future-ready skills for #eventprofs	Jessie States - Vice President, Meeting Professionals International	For meeting professionals to survive the tech revolution, we must redefine our roles as business drivers and strategists who contribute to bottom lines by delivering return on investment, experience and objective. Join MPI and ICCA for a discussion of the skills necessary to excel as a meeting professional in 2030.
11:30 - 11:50	Regional Summits: building communities from the local to the global	Andres Escandon - Regional Director Latin America and the Caribbean, ICCA	Find out more about this member-driven, custom approach to strengthen the meetings and events ecosystem from within, understanding regional needs and opportunities as our core driver.
12:00 - 12:30	Face of the COVID-era meeting	Jessie States - Vice President, Meeting Professionals International	Join a critical conversation with MPI and ICCA on how the coronavirus crisis has changed the execution of meetings, events, conferences and trade shows. Discover ways you can help attendees and stakeholders feel safe attending your carefully designed experiences.
12:30 - 12:50	Creating meetings that matter – bringing regenerative practices to your events	Frances van Klaveren - Community Engagement Manager, ICCA	With sustainability being a major strategic priority for ICCA and many others in the meetings industry, ICCA is working with several partners on projects and initiatives to support the meetings industry in their sustainability efforts, including the GDS Movement and Net Zero Carbon Events. Join this session to learn more about how ICCA can support your organization in their sustainability efforts, and get some practical tips on how to bring regenerative practices to your events.
13:00 - 13:30	7 Lies you've heard about planning hybrid experiences	Jessie States - Vice President, Meeting Professionals International	This conversation will push back against some commonly held beliefs about hybrid, leaving you to decide for yourself whether you agree they are true…or false!

ICCA IMEX week

ICCA Rapid Fire Sessions