Keynote: Professor Greg Clark
Monday, November 10, 2025 |
10:45 AM - 11:10 AM |
Plenary Room, Alfândega Congress Centre (2nd Floor) |
Overview
Details
Looking ahead to the year 2080, Professor Greg Clark - globally renowned urbanist, economist, and future cities expert - will deliver a visionary keynote that challenges the business events industry to think beyond tomorrow.
In a rapidly changing world shaped by climate shifts, demographic transitions, urban reimagination, and technological disruption, Professor Clark will explore the future forces that will reshape how, where, and why we gather. His keynote will not only offer a thought-provoking look at the next five decades but also give practical insights into how the meetings and events sector can evolve to remain resilient, relevant, and regenerative.
Learning Outcomes for Delegates
• Future-Proof Your Thinking: Gain a deeper understanding of the long-term trends that will impact cities, travel, and knowledge exchange.
• Lead, Don’t Follow: Learn how to position your organization or destination at the forefront of change, not in reaction to it.
• Inspire Strategic Action: Take away frameworks and foresight tools to help your teams and stakeholders prepare for a more adaptive and sustainable future.
• This is not just a keynote - it’s a wake-up call and a roadmap. If you're serious about the future of business events, you can't afford to miss it.
